WWE’s Money in the Bank Sets Record for Highest-Grossing Arena Event in Company History
In a press release issued this morning, WWE announced that its recent Money in the Bank event, held at The O2 in London, became the highest-grossing arena event in the company’s history. The event, which took place on Saturday, July 1, generated a combined gate of over $5.4 million, making it the most successful Money in the Bank event to date.
Not only did Money in the Bank set a new record for highest-grossing arena event, but the Friday Night SmackDown episode that aired the night before at The O2 also became the highest-grossing SmackDown of all time. The weekend as a whole was a resounding success for WWE, both in terms of revenue and viewership.
Viewership for Money in the Bank jumped 17 percent from last year’s event, surpassing the previous U.K. premium live event, Clash at the Castle, by an impressive 30 percent. Sponsorship revenue also saw a nine percent increase compared to the previous year’s record. Additionally, the event set a new record for venue merchandise sales, further solidifying its financial success.
But it wasn’t just the financial numbers that impressed. Money in the Bank also made waves on social media, becoming the most social Money in the Bank event of all time. The Bloodline Civil War match, which garnered 40 million video views in the first 48 hours, saw a fourfold increase compared to the top clip at Night of Champions, featuring Jimmy Uso super-kicking Roman Reigns.
The success of Money in the Bank extended to the Friday Night SmackDown episode that aired on Fox. The episode drew 2.51 million total viewers, a 17 percent increase from the previous year. It also ranked number one in the 18-49 demographic with a .7 rating and 897K total viewers, a 39 percent increase from the previous year.
WWE Chief Content Officer Paul “Triple H” Levesque expressed his excitement about the record-breaking numbers during the post-event press conference. He praised the Bloodline Civil War storyline and the incredible performances of the WWE Superstars for contributing to the event’s success.
Fans and industry insiders alike were impressed by the unprecedented numbers generated by Money in the Bank. The event’s success serves as a testament to WWE’s ability to consistently deliver high-quality entertainment that resonates with its global audience.
For more coverage and reactions to Money in the Bank, you can visit our friends at Cageside Seats. They have 31 stories covering the event, including live streaming results, recaps, reactions, and videos. You can find all the coverage by following this link: [Cageside Seats](https://www.cagesideseats.com/wwe/2023/7/1/23776769/wwe-money-in-the-bank-2023-live-streaming-results-recaps-reactions-videos-bloodline-civil-war).
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